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Download e-book for kindle: Bhujia Barons: The Untold Story of How Haldiram Built a Rs by Pavitra Kumar

By Pavitra Kumar

ISBN-10: 8184007558

ISBN-13: 9788184007558

How a family-run company from humble Bikaner reworked Haldiram right into a worldwide, much-loved brand

In the early 20th century, a tender guy, Ganga Bhishan Agarwal, aka Haldiram, received a name for making the simplest bhujia on the town. Fast-forward a century and the Haldiram’s empire has profit a lot more than that of McDonald’s and Domino’s combined.
In Bhujia Barons, Pavitra Kumar tells the riveting tale of the Agarwal kin in its entirety—a feat by no means controlled prior to. It starts off in dusty, benign Bikaner and lines the increase and upward push of this home-grown label, now one of many most-recognized Indian manufacturers within the world.
The Haldiram’s tale isn't a standard enterprise story—it’s chock-full of kin drama, with proceedings, jealousy-fuelled nearby enlargement, a decades-old trademark conflict, and a heavily guarded relatives mystery of the well-known bhujia. fast paced and pleasing, this ebook presents a scrumptious check out relatives company dynamics and the Indian means of doing business.

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Bhujia Barons: The Untold Story of How Haldiram Built a Rs 5000-crore Empire by Pavitra Kumar


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